KINDEX ranking FMCG food brands in India
ITC ranked 1st in the FMCG food industry. HUL and Nestle ranked second and third in July 2024. Other brands include Patanjali & Dabur.
We are the only media insights company that tracks and analyzes all mediums together.
Top Stories of the top 5 brands
ITC
ITC: Stakeholder value through purposeful performance
The number of ITC employees earning over Rs 1 crore increased by 24.11 per cent in FY24 compared to the previous year, reaching a total of 350
Sunfeast SuperMilk launches new campaign Nalladhu Thedi Varum
Rath Yatra campaign launched by Aashirvaad Atta
ITC will spend Rs 20K Cr to build the enterprise of the future
Aashirvaad Atta conducted a virtual Ratha Yatra
Aashirvaad Iodine ka Chheenta’ initiative
During the Puri Ratha Yatra, the devotees tasted Sunfeast Yippee’s Chhappan Bowl
Lucknow Lions celebrate their win with Bingo! Tedhe Medhe
Aashirvaad Dahi Invites participants to a Star-Studded Kitchen Adventure with Kharaj Mukherjee
Aashirvaad Svasti launches its first 90% Lower Cholesterol Ghee
HUL
HUL Q1 PAT rises 3% YoY to Rs 2,538cr
Wage stress, food inflation can hinder rural progress, warns HUL CEO
Unilever draws up new metrics to reward directors
Hellmann’s Mood Burgers Limited Edition launched
Kantar’s Most Chosen Brand: Brooke Bond was one of the top seven in-home brands that showed more than 20% penetration increase in the last decade
Rohit Jawa, CEO & MD of HUL to chair distinguished IAA IndIAA Awards jury
HUL can expect 1.2% margin recovery over next three years: Emkay Global
Patanjali
The board of Patanjali Foods (earlier known as Ruchi Soya Industries) has approved the acquisition of the home and personal care (HPC) business of parent Patanjali Ayurved for Rs 1,100 crore
The Baba Ramdev-led company held a 32.4% stake in Patanjali Foods as of FY24
Patanjali Foods Q1 Results: Profit zooms 199.4% to Rs 262.72 cr on stable performance in food & FMCG portfolio
Nestle
- Nestle India profit rises 7 pc to Rs 746.6 crore in June quarter
Nestle’s chocolate prices in focus as cocoa costs bite
Nestle shifted critical recycling goal and revealed scale of plastics problem
Disney India teams up with 25 brands including Polo for ‘Deadpool & Wolverine’ merchandise launch
Nestle Munch’s campaign encourages to pursue our passion
McDonald’s introduces Kit Kat banana split McFlurry and these new summer menu items
Nestlé expands its affordable food range with Maggi’s first meat extender
Dabur
Dabur’s digital-first brands touch Rs 100 crore in sales in FY24
Dabur India expects gradual uptick in consumption in FY25
Dabur adds 2 lakh new sales outlets in 2023-24, highest of all FMCG players
Nykaa’s Falguni Nayar ceases to be director at Dabur
Measuring impact of a narrative is done best with KINDEX: The Game Changer you need
In our over–communicated society, being in news is not enough. Being at the right place, right time and right medium is essential. What medium is good for your message, which languages have the right Socio-economic Classification (SEC), and what is the quality of exposure is key. With all these factors in mind, we have developed a comprehensive index called KINDEX that offers a contextual measurement of your brand or your corporate’s narrative.
KINDEX is like a personal media coach. We track coverage across the entire relevant media universe, and support you in getting a clearer picture of how your brand is viewed everywhere. It’s a 360 view of your media presence vis-à-vis your peers and the industry. We calibrate everything – Frequency of brand mention, Tonality, Reach, Sector specific coverage and in-depth analysis of news content across all major languages. We do analysis the old way – deep manual intervention for quality. While there is a lot of technology in aggregation of media intelligence, analysis is done manually, with pride!
In our media-driven age, your visibility and reputation are crucial to your brand’s success. KINDEX helps you know how coverage shapes public perception and empowers you to tweak your media strategies for maximum impact.
Discover how KINDEX can support you in boosting your brand’s reputation, enhance media visibility across all platforms, and stay ahead of the curve using informed, data-driven decisions.
